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Sponsorship Facts and Figures

CityFolk Facts and Figures

Founded in 1994, CityFolk (formerly the Ottawa Folk Festival) was inspired by Ottawa’s thriving folk scene.  The event is modeled on long-standing major Canadian folk festivals and features multifaceted artistic disciplines and an inclusive programming philosophy.

Based in the nation’s capital (population approx. 1,000,000) and centrally located between Montreal and Toronto (110 miles west of Montreal and 220 miles east of Toronto), the organization is a fast-rising star in the festival scene for these reasons:

  • Incorporated, non-profit charitable status #884426040RP0001
  • A promotional campaign valued at more than $300,000
  • 50,000+ visitors in 2017
  • World class production values on all six stages
  • Newly located at Lansdowne Park, a landmark event site in the heart of the Nation’s Capital
  • A history of booking some of the most important acts in the world, including Jack Johnson, X Ambassadors, Van Morrison, City and Colour, Bon Iver, Vampire Weekend, Levon Helm Band, Michael Franti, Ben Harper, Matthew Good, Feist, Emmylou Harris, Kendrick Lamar, Great Big Sea and more.
  • More than 1,200 community volunteers
  • Economic impact in National Capital Region = 1,990,502
  • Unique visits to festival Website: Over 192,830

Media Coverage Overview:

  • Print: Over 150 articles
  • Radio: Over 100 minutes
  • TV: blanket coverage on CBC as well as significant representation on CTV

Results from on-site survey, conducted by Acuity Research Group Inc:

  • 47.4% male, 52.6% female
  • 18-24 years – 15.9%
  • 25-34 years – 20.9%
  • 35-44 years – 20.3%
  • 45-54 – 18.8%
  • 55-64 – 17.1%
  • 65+ – 7.1%
  • Income: 29.4% – $60K to $99K and 40.1% over $100K
  • 90% high overall satisfaction
  • 92% satisfaction with Green initiatives on sit

The 2019 edition of the festival will take place September 12-15 at the Great Lawn at Lansdowne Park.

For further information regarding sponsorship opportunities, please contact:

Nathalie Laperrière
Director of Sponsorship
Tel: 613.230-8234 ext 231
Fax: 613.247.2220